When I mention Pinterest, what’s your initial reaction in terms of marketing for B2B? Not a fit? Our audience isn’t there. It doesn’t convert. etc? If so, then here’s a little prompt to ‘test and measure’. We started running small tests on Pinterest in November last year, with the aim of seeing whether we could use Pinterest to build awareness in the B2B...
Hi, I’m Craig Bailey and this is my personal blog where I write about technology, web strategy, and general musings. You can read my posts here.
I run two digital agencies in Sydney:
The first is XEN Systems. We help government departments and mid-large B2B technology companies with their online strategy, including content marketing, SEO, SEM and Social. You can find out more about what we do here.
The second is XEN Solar, where we help high quality solar companies (dealers, installers) with their digital marketing.