Use HubSpot Better

Hi, I’m Craig Bailey and this is my personal blog where I write about technology, business systems, HubSpot, marketing strategy and general life experiences. You can read my posts here.

(If you are looking for the Content is King post by Bill Gates it is here)

I’m involved with three agencies in Sydney:

  • The first is XEN Systems. We help government departments and mid-large B2B technology companies with their sales and marketing strategy, including implementation and training in HubSpot 
  • The second is XEN Create. We provide premium graphic design services to companies, with a focus on using the latest AI tools, including Midjourney
  • The third is XEN Solar, where we help high quality solar companies (dealers, installers) with their sales and marketing processes.

I also co-host HubShots, the podcast and YouTube show focussed on getting the most out of HubSpot. We are the creators of the HubShots Framework.

Craig Bailey presenting

Latest stories

BIZTALK: R2 Launch

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The BizTalk 2006 R2 launch last Friday was a surprisingly small event (perhaps only 200 people?) but none the less very worthwhile – especially since it was free. The event started with the keynote from Don Ferguson which I found very stimulating. (By the way, I forgot to mention in my last post that Don has co-authored a great article in issue 13 of The Architecture Journal about the...

BIZTALK: 6 mega-trends in IT

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Last Friday I attended the BizTalk 2006 R2 launch. It was a great event, and I will cover the main points in a separate post, however the highlight of the day (for me) was the opening keynote by Don Ferguson. Don Ferguson (who if you didn’t know him you’d think was a tad grumpy – but if you did know him you’d think was understated) shared a few of his thoughts on what the...

EVENTS: Community events coming up

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Just a quick note to promote a few free (primarily Sydney) events coming up (some you’ll know about, others you might have missed): September 14: BizTalk 2006 R2 Launch (via Andrew Coates blog) September 18: Enterprise Search Seminar September 25: NSW.NET ICT Cluster – Business & Technology Directions for the Web October 2: Readify Developer Network sessions commence October 13...

PERSONAL: On Leaving Talman

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I finished up at Talman last Friday after more than 9 years with the company. It was a sad day. Having been there for more than half of my professional career, I have learnt, grown and gained so much, and become close friends with many of the team. Walking out the door for the last time was a strange feeling. After deciding back in May it was time to take the next step, I sat down and discussed...

SBTUG: Winning new business, Enterprise Search, Prizes and Facebook

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Next Wednesday 29 August we’ve got a jam packed Sydney Business & Technology User Group (SBTUG) meeting all lined up. The meeting kicks off at 6:30pm with free pizza. Business Kicking us off will be Steve Herzberg () from NRG Solutions () with an detailed session on ‘Winning New Business’. Steve is a sales and marketing guru who specialises in training SMEs and company managers. His...

VFP: Importing VFP data into SQL Server

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I’ve written an article outlining How to use SQL Server 2005 Integration Services (SSIS) to import Visual FoxPro data into SQL Server. The article is reasonably basic and covers: Using SQL Server Business Intelligence Development Studio to create the package and manage errors Using SQL Server Management Studio to create the Integration Service Using SQL Agent job to schedule it Gotchas...

SIMPLE: Rocket science

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Not wanting to pick on anyone in particular, but I’ve heard the expression “it’s not rocket science” all week at TechEd, usually in the context of how easy it is now (as compared to previous versions of products) to build wonderful, enabling, awe-inspiring solutions to enterprise problems. I have to admit I wasn’t exactly sure what rocket science was, but thankfully...

TECHED: Why attend the locknote?

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I’ve held off talking about the TechEd keynote from Wednesday (because it was extremely disappointing), but thankfully the locknote was slightly (but only slightly) better. It was good because it was a chance for us developers to say goodbye to Frank Arrigo (he’s heading over to Redmond). Frank has had an amazing impact on the developer community (and to a small extent the IT Pro...

TECHED: Why Computer Forensics?

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I popped into the end of a session delivered by some of the AFP (Australian Federal Police) Computer Forensic experts. The surprising discovery for me was how under-resourced they are. Sure, they know how to recover data ‘deleted’ from a hard drive, and they also get pretty good at finding incriminating stuff, but overall my impression was that these guys rely on a lot of luck...

TECHED: Why Online/Offline Gadgets?

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More out of interest than any compelling business need I dropped into Neil Roodyn’s session on Vista Gadgets. And I have to say I found it quite thought provoking. Neil went through some simple examples but most importantly stressed some of the design considerations to be employed. Designing for Offline (or worse, unexpected disconnection scenarios) from the outset is the most important of...

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