Hi, I’m Craig Bailey and this is my personal blog where I write about technology, business systems, HubSpot and general life experiences. You can read my posts here.

(If you are looking for the Content is King post by Bill Gates it is here)

I’m involved with three agencies in Sydney:

  • The first is XEN Systems. We help government departments and mid-large B2B technology companies with their sales and marketing strategy, including implementation and training in HubSpot 
  • The second is XEN Create. We provide premium graphic design services to companies, with a focus on using the latest AI tools, including Midjourney
  • The third is XEN Solar, where we help high quality solar companies (dealers, installers) with their sales and marketing processes.

I also co-host HubShots, the podcast and YouTube show focussed on getting the most out of HubSpot. We are the creators of the HubShots Framework.

Craig Bailey presenting

Latest stories

Midjourney Inspiration

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The XEN Create team keep cranking out some of the best Midjourney related content, including all the latest tips, tricks and inspiration.

Make sure you download the free Midjourney Inspiration guide PDF as well (no signup required).

The world is divided into people who think they are right 

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Saw this quote while reading a book (from 2003) recently: The world is divided into people who think they are right  I’ve been trying to find the original source, but no luck so far. Perhaps it’s just one of those timeless quips… Here’s the closest I could get: There Are Two Classes of People in the World; Those Who Divide People into Two Classes and Those Who Do Not Quote...

Note-Taking Apps

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Interesting perspective from Casey Newton on Platformer regarding his lack of success with note taking apps and approaches. Here’s the quote that most are using: Initially, I threw myself into this kind of associative note-taking. I gathered links around concepts I wanted to explore (the internet enables information to travel too quickly, for example, or social networks and polarization)...

Use ChatGPT to Secure Financial Freedom

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I used #chatgpt4 to study the lives of 1000 lottery winners, then summarise the characteristics, daily habits and strategies they used to become millionaires. I’ve compiled the findings into a new, limited edition ebook – grab your copy now for just $39 and join the path of the financially free: Click here to grab your copy (yes, it does link to what you think it will link to)...

Thought Leaders are Now Futurists

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With the rush back to in-person events only growing, this video from 2016 is more relevant today than ever:

Perhaps the only change is that they’ve changed their descriptions from being ‘thought leaders’ to being ‘futurists’.

(From my post at the time)

Alex Hormozi Leads Course

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If you’re an Alex Hormozi fan then you’ve likely watched (or even attended) his massive book launch last weekend.

In it he launched his new book: $100M Leads as well as a massive free course covering everything to do with lead generation. It’s well worth watching.

Start with his book launch recap.

They Ask, You Answer Summit APAC

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My friends Moby, Tasha and Linda at Red Pandas are hosting the They Ask, You Answer Summit in Australia on 31 October 2023.

Marcus Sheridan will be flying down to be one of the speakers. Don’t miss this.

We’ve already booked our tickets. HubShots listeners can get a 50% discount on ticket prices by using code: hubshots

HubSpot Temporary Domain redirects beautifully when going live

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One of the things I really like about using HubSpot CMS Hub is you can easily build a full site on the temporary HubSpot domain before going live. And then when going live you simply add the domain into HubSpot and point the DNS, and HubSpot takes care of the rest. HubSpot automatically updates all the page URLs to use the live domain, including things like updating links in menus and CTAs, form...

ATO Money

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From ABC (Australia) news a month or so ago: The Australian Tax Office (ATO) has admitted to the ABC that more than half a billion dollars has been claimed over the past two years by fraudsters exploiting a glaring security gap in the agency’s identity checking system. ABC News It’s interesting to think about this in light of the shame of Australia’s Robotdebt scheme (which...

Credibility

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Credibility doesn’t have much to do with skills these days…

It’s either how rich you are (perceived to be), or how many followers you have.

How much attention can you influence? A lot? Then you are credible.

Not saying this is good or bad. Just that it is. And it took me too long to appreciate how important it is.

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