In this post: HubSpot partners making bold claims about HubSpot versus Salesforce Business sophistication (not size) is the key Salesforce clarity HubSpot’s direction A reasonable response Footnotes (including HubSpot gaps) Bold claims I’ve been a little puzzled by some of the posts I’ve seen on LinkedIn, over the last year or so, by HubSpot Partners making comparisons between...
Just received a newsletter from someone I follow (and admire). The subject line was: Improving my sales conversion by 39.7% Like the sucker I am, I dived in, keen for the learnings… Here’s what the results were based on: 301 page views, across two variations (yes, that’s just 150 page views on each) One had 6 conversions The other had 8 conversions That’s it! This is such...
I love using HubSpot and I’d love to move this blog over to HubSpot instead of WordPress.
But there’s no easy way to import all the comments over – and I have decades of comments.
That’s all.
Spend decades being a good person: “Not sure about that person…” Drink too much at the staff Christmas party and say some dumb things (could be racist or sexist or political or religious etc): “Now we see their true colours!” As the saying goes: Reputations take a lifetime to build and an instant to lose. On one hand: We all say dumb things at times On the other:...
Chatting with Mal last week and he reminded me of the ‘So What?’ test – a good habit to implement when preparing a presentation, article, meeting agenda, proposal, etc. Essentially, just ask yourself ‘So What?’ when you’ve prepared the slide, or paragraph or bullet point. Does it add value to the conversation? If not, why is it there? (Not a new concept, and...
I’m reminded of this quote from Chip and Dan Heath
Resistance is created through a lack of clarity
This is a good tonic to my musing last month.
Remember a few years ago when ranking on Google was easy, buying clicks on Google Ads was cheap, Facebook ads were a bargain, and getting followers on social was just a matter of using the right hashtag? It’s easy to look back on those times and think about what we should have done at the time. What we should have taken advantage of. What we could have achieved. Before it all became so hard...
Who knew?
The Australian Federal Police (AFP) have specially trained dogs that can sniff out electronic devices, mobile phones, SIM cards and USB sticks.
As well as drugs, currency, explosives and firearms (which you probably already knew).
Only found out about this after reading the latest news about the mushroom murders.
(via a daily email from The Sizzle)
Most of the big costs have been cut out of businesses by now: Job cuts Budget cuts Perk cuts (no more free lunches, massages, group activities) Now we’re into the home stretch of little cuts (paper cuts if you will). Next time you visit a company’s office look for: Broken chairs Frayed cords and power adaptors Fruit (and good quality food) replaced with junk food and sugar (cheap)...
HubSpot announced they are acquiring Clearbit.
Makes perfect sense.
And fits in beautifully as part of the CRM puzzle I wrote about here. Ian and I also chatted about it here on our YouTube show.
Really looking forward to this being so seamless.
Here’s the part of the show where Ian and I chat about it (53:55 mark):