I’m currently* a fan** of Scott Galloway (if you’re a HubShots listener you’ll know we’ve featured him a bit lately). This quick 4 minute video is worth watching: Great life advice from @profgalloway â€œ…people who tell you to follow your passion are already rich…â€ pic.twitter.com/mWQHL5dre2— Vikas Shah MBE (@MrVikas) December 15, 2019 I wish I’d...
Roxette singer dies
I’m not sure why some deaths hit me harder than others, but the passing of Roxette’s Marie Fredriksson is particularly sad to me. She had an amazingly successful life yes, but a hard and challenging one also. She fought the fight – that is the game life – particularly well, but was forced to leave much too soon. The Guardian has a good obituary. And I only learned a few...
Clearing cache of social posts
Good summary from Social Media Examiner of the tools to use for clearing the cache of your social posts. Here’s a typical scenario: you write a blog postyou go to share it on social eg Facebook and notice there’s a typo in the descriptionyou fix it on your blog postbut when you share on Facebook (even hours later) it still has the typo This is because each of the social platforms keep...
RIP Lil BUB
I am really sad about Lil BUB passing (announced here on Insta).
But I’m so glad she got an obit on the NYT. She deserved it.
Advertising: The new dotcom bubble?
A thought provoking article on whether digital advertising is actually effective. One of the key benefits of digital channels is that it is all measurable. But is it really: Picture this. Luigiâ€™s Pizzeria hires three teenagers to hand out coupons to passersby. After a few weeks of flyering, one of the three turns out to be a marketing genius. Customers keep showing up with coupons distributed...
Things to be thankful for
This post is a few years old now, but still a really good list.
1, 8, 12, 21, 37 are my favourites. 92 is a sobering reminder.
HubSpot Deal Workflows: Quick Tip
The Sydney HubSpot User Group (HUG) is on tomorrow night (details here).
I’ll be giving the HubSpot Tip of the Night – a quick 5 minute tip for using HubSpot.
The tip covers how to use HubSpot Deal Workflows to send internal notification emails, SMS, tasks and Slack updates.
Here’s a video of the tip (starts around 01:20):
Steve Jobs on Marketing
This has been doing the rounds again (HT to Roberto for where I saw it recently) – it’s Steve Jobs discussing marketing in the lead up to unveiling the Think Different campaign.
Always worth another viewing:
Steve Jobs announcing Think Different
Paying for peace
Good article on the NYT about the price of avoiding the cesspool that is the web. And by cesspool they are referring to the ads, noise, comments, distractions, etc I’m definitely one who pays to avoid the ads eg YouTube Premium is a no brainer for me. My wife and I also pay for many subscriptions to content (eg SMH) in order to avoid annoying banners, and limited views, as well as avoiding...
Enter the cave
Face your fears
My wife sent me this and it resonated with some stuff I’m working through at the moment.
So I wanted to note it here- to look back on in a year or so.