There’s been rumours of Apple entering the search engine space for years. Recently the rumours have started up again (via Coywolf). Aaron Wall (SEOBook) details why this is such an important topic to follow.
Apple and Search Engines
A
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Hey Craig,
Undoubtedly, we as a SEOs will have to work on Apple search engines. Many SEOs would have started this to adapt and optimize for their website for more alternative search engines already.
Thanks for detailing this early information as it can help to many SEO marketers like me out there!