PPC Trends for 2020

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Yes the 2020 posts have started already! Brace yourself…

A useful post (as always) from ConversionXL, covering some of the key trends in PPC for next year.

Key points:

  • Automation of your advertising
  • AI (of course!)
  • Video ads (eg Google’s Bumper Machine) 
  • Responsive search ads become the norm

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About Craig

I'm the co-host of HubShots and the CEO of XEN - helping mid-large B2B companies with their digital marketing and lead generation.

Craig Bailey

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