Interesting to read through the speculation on this thread, related to the negative organic impact that examine.com has recently experienced.
The post from Kamal (co-founder of Examine) is useful reading.
These things happen. I’m somewhat heartened that Danny has replied here, but not overly hopeful.
This situation is unfortunately a reality in the organic search space. It happens all the time. For a big, respected brand like Examine, they may have some extra exposure that helps them recover. The smaller you are the less chance you have.