What does a web CMS do?

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I'm not sure if I agree with the simplicity of this, but it does highlight a common misconception about CMS systems. The CMS manages the content of course, but these days it often needs to provide much more 'out of the box'. At Elcom, where I work for example, we are positioning our CMS product as the platform that you build your line of business (LOB) applications on. It needs to provide a solid, scalable, highly performant, extensible foundation that can be easily integrated with your other business processes.

Technorati Tags: Elcom Technology, CMS

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About Craig

I'm the co-host of HubShots and the CEO of XEN - helping mid-large B2B companies with their digital marketing and lead generation.

Craig Bailey

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