SOFTWARE: Refactoring vs Maxfactoring

S

maxfactoring
noun, verb
1. the process of gradually improving the ‘look and feel’ of a software application in small chunks
2. partaking in the UX initiative of ‘results driven application surface design’
The result is aesthetic only, there is no change in functionality, performance, stability, scalability or reliability. Side effects include improved sales and perceived higher quality.
 
Usage (n): ‘The software team spent 3 weeks on the maxfactoring…’
Usage (v): ‘I spent some time maxfactoring my application today…’
 
Also:
maxfactored
an application can be described as having been ‘maxfactored’ once its visual appearance has been improved (ie the ‘user story’ has been enhanced)
 
Maxfactoring is a low cost, high benefit activity for software companies to apply, along with code refactoring, to software that is approaching functional completeness
 
(With apologies to a well known cosmetic company)
 
 

2 comments

  • Interesting concept…so now we need a MaxFactor (boy, the lawyers are just getting itchy right now!) Wizard to go through an existing application and clean it up.

  • Interesting concept…so now we need a MaxFactor (boy, the lawyers are just getting itchy right now!) Wizard to go through an existing application and clean it up.

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I'm the co-host of HubShots and the CEO of XEN - helping mid-large B2B companies with their digital marketing and lead generation.

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