HubSpot CRM now supports parent-child relationships

This is a biggy, because I know a lot of companies have been asking for this.

HubSpot CRM now supports parent-child company relationships.

The full announcement is here.

Note: a parent can have many children, but a child can only be attached to one parent ie there’s no many-to-many relationships allowed.

Also, there’s no data rollup – ie deals against a child company won’t show against the parent.

I've been involved in digital marketing and web development for more than 25 years. I love analysing data, drinking good coffee and listening to heavy metal. CEO at XEN, a Sydney-based HubSpot Certified Partner.

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