HubSpot CRM now supports parent-child relationships


This is a biggy, because I know a lot of companies have been asking for this.

HubSpot CRM now supports parent-child company relationships.

The full announcement is here.

Note: a parent can have many children, but a child can only be attached to one parent ie there’s no many-to-many relationships allowed.

Also, there’s no data rollup – ie deals against a child company won’t show against the parent.

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About Craig

I'm the co-host of HubShots and the CEO of XEN - helping mid-large B2B companies with their digital marketing and lead generation.

Craig Bailey